Scoble Reads 31,000 Articles A Month aka 15 Seconds Per Article
Robert Scoble, blogger extraordinaire, “reads” 31,000 articles written on other people’s blogs every month. Now, assuming Robert spends around 4 hours per day reading news feeds, that means he spends around 15 seconds reading each article. I think that’s called “wide, not deep.”
I wonder what value he gets from that…
Update: The avarage time doesn’t tell the whole story, however. See comments…
Robert Scoble wrote:
You totally missed how I read these. I do one pass where I’m imprinting on an article, deciding whether it’s important to read in depth or not.
Out of 1,300 items an evening that I pass through, only 100 or less gets through that filtering system. Of the 100 or so that I put on my link blog I read every one in depth.
It’s sort of like how most people read a newspaper. They scan for an interesting story to them, then when they find it they read it in depth.
I spend only a couple of seconds on each item in the filtering phase.
Oh, how long do you need to tell whether a post is good or not? How long do you need to look at a tree to decide it’s a tree instead of a dog?
Posted 23 May 2007 at 3:58 am ¶
simon wrote:
Ah - OK. Thank you for that…
Posted 23 May 2007 at 7:35 am ¶